Check out this great full-page write up on Groovy Like A Movie’s efforts in helping to increase the San Diego Metropolitan Transit System’s ridership last year.

Metro Magazine
San Diego MTS develops 30-second commercial to help grow ridership
In 2008, MTS began searching for ways to reach a broader audience to boost ridership. In an effort to reach that goal, the agency teamed with a San Diego-based full service, multimedia production company, Groovy Like A Movie.

Read the rest of the article here.