You are browsing the archive for June 2009.
I finally got around to reading this article in Forbes by PR pro Robert Wynne. It’s good stuff overall, but as you can expect, I’ve got a couple of beefs with it. How To Hire A Public Relations Firm - Smart PR can deliver huge bang for your marketing buck. For starters, he refers to an old friend who’s a…
Here’s a good article on ways PR firms need to turn the traditional media maylase into opportunities. I have one note to add – PR firms should also consider becoming media outlets themselves through social media channels. The decentralization of news will mean firms can offer their own credible, objective content with low up-front distribution costs. However, this will also…
Red Door Interactive’s Reid Carr is certainly an expert in his field, and this week is no exception. Take a look at the San Diego Business Journal’s article on social media by reporter Ned Randolph. An excerpt follows along with a link to the site. It’s a solid read! Technology Changing Business of Branding MARKETING: Social Media Sites Not Just…
A BIG shout out to client Groovy Like A Movie’s Creative Director, Brian Kim, for winning a local Emmy over the weekend for his Animation/Graphic Design work for the company’s television commercial, “Everyone Has a Story to Tell.” The Pacific Southwest region awards includes San Diego, Bakersfield, Palm Springs, San Luis Obispo, Santa Barbara and Santa Maria, California, and Las…