By admin on July 12, 2009
This is a great placement we secured for our client, O2Security, and President Max Huang to discuss how CPA firms need to pay more attention to their network security. We welcome your feedback! Waging War on Cyber Threats How CPAs Can Follow The Lead of U.S. Government Actions Just this past spring, the Obama administration did what many in the…
Posted in Uncategorized | Tagged Cyberthreat, Max Huang, O2Security, Obama, Security, WebCPA
By admin on July 9, 2009
I was speaking today at the Poway, Calif., Chamber of Commerce’s Lunch and Learn event today about how small business owners and entrepreneurs can do PR on their own, particularly in social media. During that talk I made a brief mention how companies needed to be their own broadcasters, in part because traditional media outlets were shrinking substantially if not…
Posted in General, Marketing Professionals | Tagged investigative, Journalism, media, News, Online, social
By admin on July 7, 2009
As they say, the proof’s in the pudding; or in this case, in the Soup and Salads. Check out how our client Red Door Interactive has helped Souplantation/Sweet Tomatoes restaurants profit from their E-mail marketing initiatives in this MarketingProfs.com case study we got placed for them this week! Case Study: A Fresh Way to use E-mail as an Interactive Tool…
Posted in General, New Clients | Tagged Case Study, MarketingProfs.com, Red Door Interactive, Souplantation, Stalwart Communications, Sweet Tomatoes
By admin on July 6, 2009
I really enjoyed the news release I saw from the Public Relations Society of America calling for more transparency for “pay-for-play” news articles, editorial pieces that appear to be objective, but come only when a company purchases advertisement in the media outlet. The lack of full disclosure is, in my opinion, and clear violation of ethics. I would only ask…
Posted in General, Marketing Professionals, Pay-on-Performance | Tagged Pay-for-Play, Pay-on-Performance, Performance-based PR, PRSA