April 2010
You are browsing the archive for April 2010.
By admin on April 29, 2010
This is a very timely article we got placed for this valued client on a very prominent security trade publication’s Web site. Happy Reading! First things first: Refresh your firewall Max Huang, founder and CEO, O2Security April 27, 2010 I’ve never known an organization’s CSO or CIO to admit they managed a larger budget than they needed, and the prospects…
Posted in General, New Clients | Tagged firewall, Max Huang, O2Security, SC Magazine
By admin on April 28, 2010
Take a look at this great hit secured by our own Elizabeth Ireland for Cali Bamboo! http://www.newsvideoservice.com/pub/BAMBOO.wmv
Posted in General, New Clients | Tagged Cali Bamboo, CBS, West Palm Beach
By admin on April 27, 2010
A great hit for a client that’s kicking off a $5,000 scavenger hunt! This ran on tonight’s 6pm newscast. Take a look. Bucks4Books Hosts “Treasure Hunt” BUFFALO-A local business is looking to put some cash in the pocket of a Western New Yorker, while also giving back to the community. Bucks4Books has hidden a chip worth $5,000 somewhere in Erie…
Posted in General, New Clients | Tagged Bucks4Books, Buffalo, NBC, Scavenger Hunt, ValoreBooks
By admin on April 25, 2010
This is a great op-ed piece that ran in a recent USA Today that very keenly discusses the changing face of journalism is not at the detriment of news or the journalist profession. But make no mistake – it is changing. As journalism changes, so must you By Brent Cunningham and Alan C. Miller As the lines separating news and…
Posted in General, Marketing Professionals | Tagged Alan, Brent, Changing, Cunningham, Face, Journalism, Miller, Today, USA
By admin on April 23, 2010
Here’s a really good piece by Alicia Dean of NBC San Diego on Sentek Global. Military’s Billions a Boon for San Diego Pentagon invests billions in next-generation warfare. Source: Military’s Billions a Boon for San Diego | NBC San Diego
Posted in General, New Clients | Tagged Alicia Dean, Eric Basu, military, San Diego, Sentek Global, Spending
By admin on April 20, 2010
Last week, I participated in what I can only describe as one of the most fulfilling programs that I’ve ever had the privilege to experience. San Diego Rotary‘s Camp Enterprise is an activity-packed, three-day workshop that my service club sponsors each Spring to give approximately 80-area high school juniors an all-expense paid opportunity to get hands-on knowledge about running a…
Posted in General, Marketing Professionals | Tagged Camp, Diego, Enterprise, high, Leadership, Rotary, San, school, students
By admin on April 19, 2010
By Elizabeth Ireland It was the meeting of two Bobs today as NBC 7/39′s “Consumer Bob” walked into some Bob Marley playing at client Cali Bamboo‘s zen-like facility. Bob Hansen interviewed Cali Bamboo’s CEO Jeff Goldberg and Erik Freitag, a business development specialist. They discussed the many faces of bamboo and how you can reap its eco-friendly benefits just about…
Posted in General, New Clients | Tagged Cali Bamboo, dogs, Elizabeth Ireland, KNSD, NBC, San Diego
By admin on April 18, 2010
By Alyson Rybar I recently read David Henderson’s post There’s More to Communications than Just Hourly Billing and couldn’t agree with him more. This is a great article that discusses the need for PR agencies to stop selling hours and move towards a “results” oriented model. Henderson urged agencies to be more creative, active and results-driven. Stalwart Communications, a Pay-on-Performance…
Posted in General, Marketing Professionals, Pay-on-Performance
By admin on April 13, 2010
This was a great placement we got for them. Happy Reading! Swap meet’s boss talks recession, sales Bad economic times good for Kobey’s at the Sports Arena By Dean Calbreath, UNION-TRIBUNE STAFF WRITER Monday, April 12, 2010 at 12:04 a.m. Kimberly Kobey Pretto was just 12 years old when she got her first job at a flea market, taking tickets…
Posted in General, New Clients | Tagged Kimberly Kobey Pretto, Kobeys, Swap Meet, Union-Tribune
By admin on April 11, 2010
Source: Indianapolis Star A week has gone by since the NCAA Men’s Basketball Championship, and while I admired Butler University‘s run throughout, I am even more impressed with how their coach, Brad Stevens, has acted since then. As of that Monday, April 5 game, the 33-year old had essentially written his ticket regardless of its outcome, and was highly sought…
Posted in General, Marketing Professionals | Tagged Brad Stevens, Businesses, Butler Univeristy, CEO, Core Values, Final Four, Men's Basketball, NCAA, Success