By admin on August 3, 2010
San Diego-based ShowUhow™ operates a web-based video platform for consumer product manufacturers and retailers to help their customers before and after they buy. In-store video programs help increase sales by giving shoppers a better understanding of the value and benefits of a particular offering. Step-by-step online video instruction guides and tutorials also help consumers assemble, set up and use their…
Posted in General, New Clients | Tagged client, ShowUhow, Stalwart Communications
By admin on August 1, 2010
By Elizabeth Ireland We recently went to a Q&A session with Jeff Light, the Union-Tribune’s new vice president and editor. The session was strictly for PR professionals sponsored by the San Diego chapter of PRSA. Light told us the content strategy for the paper is to follow a map of interest in the community and put expert voices on each…
Posted in General, Marketing Professionals | Tagged Elizabeth Ireland, Jeff Light, PRSA, San Diego, San Diego Union-Tribune