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TWICE
The Tablet’s Taboo: How A Lack Of Connectivity Will Cripple Adoption
The debate on who makes the best tablet is a hot topic these days, especially after the recent releases of the Motorola Xoom, Samsung Galaxy Tab, the Hewlett-Packard TouchPad and Apple’s iPad 2. The pundits, gadget geeks and investors are pouring over features, price and usability, yet seem to skirt one very crucial issue — connectivity. And this is not just because of the increased functionality it provides consumers, but for the opportunities that it offers vendors.
Think about all the recently revealed tablets, both those featuring 3G connectivity and Wi-Fi-equipped models. The 3G-equipped Motorola Xoom is already available at a large number of U.S. storefronts, including Best Buy and Verizon Wireless. And, if you have recently paid a visit to Staples, OfficeMax or even Kmart, you would not have missed the 7-inch Samsung Galaxy Tab. But where are new non-cellular equipped tablets? You might want to check Fry’s Electronics and e-commerce resellers, and that’s pretty much it! Unless it’s a Wi-Fi-iPad, it’s hard for non-cellular tablets, even from tier one vendors, to gain availability in this widely competitive tablet market, but those with mobile broadband capabilities have a major advantage of an added channel for greater exposure.
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