To say that March is my favorite month of the year would be an understatement. There’s spring training, St. Patrick’s Day and the almighty NCAA Tournament known as March Madness. Everyone has his or her own reasoning for why they pick a certain team over another. So while millions of people mulled over various outcomes before the tournament tipped off and tried to predict the big upsets, businesses spent months racking their brains trying to uncover creative marketing strategies for one of the most popular sporting events of the year.

This year hasn’t been a disappointment when it comes to marketing, and one company really deserves a pat on the back. To find out which company I think stole the marketing madness show in 2011, read the entire article on Poway Patch here: http://poway.patch.com/articles/marketing-madness-how-ups-is-domina…