For securing their GSA contract. Big news for an up-and-coming company! The Daily Transcript – Cognitive Medical Systems purchases GSA Schedule 70 federal contract vehicle Cognitive Medical Systems, a San Diego company specializing in software solutions for health care organizations, has secured a General Services Administration Schedule 70 federal contract vehicle. The company purchased the asset from…
Source: Cartoon Stock Over the years, I’ve known certain PR professionals who represent clients they neither personally believe in their mission or value proposition nor do they even respect the management team running the company. When question, they respond with a lawyer-esque answer; “Everyone’s entitled to get their side of the story heard.” Well, we’re not defense attorneys, but rather…
That’s two in as many business days. Check out Charles Wiedenhoft’s expert insights in this piece. Thanks so Elizabeth Ireland for making this happen! Target is Going Boutique
A great piece from a great client! Why Marketing Needs Objectives… Not Just Goals by Brett Johnson Many companies have essentially the same overarching goals: increase sales, decrease operating costs, and reduce churn. All of those goals result in growing a company’s net revenue and profitability. Seems pretty simple, but the way those business goals translate into objectives, specifically with…