By admin on October 21, 2010
Many clients will tell you that they want to be on the TODAY Show. One of our goals at Stalwart Communications is to get them there. That’s why I listened to a very insightful webcast this morning called “20 tips in 20 minutes: Pitching your clients to morning TV Shows” organized by Mediabistro.com. The presenter was Lisa Zlotnick, broadcast director…
By admin on October 20, 2010
Last Friday, I had the good fortune to be a fly on the wall during a round table with a handful of local HR and legal professionals who are considered to be among the best in their field. The topic was timely as all of them focused on issues of the day, including retention, training and recruiting. While I thoroughly…
By admin on October 17, 2010
I came across a great article by Cece Salomon-Lee Would you trust a PR firm without social media presence with your s… and if I put myself in the shoes of a customer, the answer would be a big, fat NO. How can an agency take on the task of handling and monitoring a Facebook and Twitter account for a…
By admin on October 14, 2010
This is a VERY targeted placement, and one that should bode well for this valued client of ours. Happy Reading! Break the “Feast or Famine” Cycle — How You Can Set Up an Effective Marketing Strategy Using Contacts You Already Have By Lars Helgeson, Founder, GreenRope Most practitioners and small agencies suffer from the all-too-common “feast or famine” revenue cycle…