By admin on December 20, 2009
Perfect timing on the subject, giving the holiday season. We’re happy that we got this placed for this valued client. 3 Questions to Ask Before Adding Reviews to Emails By Meyar Sheik December 18, 2009 We’ve all heard discussions about the use of customer-generated product reviews in all facets of marketing, including email. There’s good reason for it — when…
Posted in General, New Clients | Tagged Certona, email, eMarketing and Commerce, Op-Ed, product reviews
By admin on October 4, 2009
Check out the great write up from this prominent trade publication in our client Certona‘s sweet spot. The piece was developed from the reporter who went to our client’s showcase presentation at an industry show a couple of weeks ago. Great validation! Assessing the Value of Product Recommendations By Tim Parry So how do personalized product recommendations work? Meyar Sheik,…
Posted in General, New Clients | Tagged Certona, Multichannel Merchant, Product Recommendations
By admin on July 16, 2009
Got a couple of hits for the company‘s newest feature for its Resonance platform in some key retail trade publications. Check this one out: Retail Info Systems News Certona Releases Next-Gen Reporting, Merchandising Management Console Certona releases Resonance Insight management console specifically for online merchandisers and e-commerce managers. Using a self-service user interface, Certona customers can create and customize their…
Posted in General, New Clients | Tagged Certona, Management Console, Resonance, Retail Info Systems News