By admin on December 20, 2011
I read earlier this week about recent layoffs at this non-profit media outlet, and thought it was time to step up my game and tell others why I’m a proud member in the hopes that others will become one too. There’s really no professional gain for me to be one; my company doesn’t have a large stable of government clients,…
Posted in General, Marketing Professionals | Tagged Diego, Journalism, layoffs, Member, of, Quality, San, Voice
By admin on July 13, 2010
I’ve been reading this piece by Tom Foremski taking exception to the growing trend that journalists now only write about stories that will drive page views at the expense for missing a story. He cites recognized sources that claim doing so is career threatening, and take exception to that. But here’s the funny thing – writing what the readers will…
Posted in General, Marketing Professionals | Tagged decision, editorial, Foremski, Journalism, page, Silicon, Tom, Valley, views, Watcher
By admin on April 25, 2010
This is a great op-ed piece that ran in a recent USA Today that very keenly discusses the changing face of journalism is not at the detriment of news or the journalist profession. But make no mistake – it is changing. As journalism changes, so must you By Brent Cunningham and Alan C. Miller As the lines separating news and…
Posted in General, Marketing Professionals | Tagged Alan, Brent, Changing, Cunningham, Face, Journalism, Miller, Today, USA
By admin on July 9, 2009
I was speaking today at the Poway, Calif., Chamber of Commerce‘s Lunch and Learn event today about how small business owners and entrepreneurs can do PR on their own, particularly in social media. During that talk I made a brief mention how companies needed to be their own broadcasters, in part because traditional media outlets were shrinking substantially if not…
Posted in General, Marketing Professionals | Tagged investigative, Journalism, media, News, Online, social
By admin on June 12, 2009
Three cheers for the recent Economist’s article on the rebirth of news via the Internet. Print editions take note – you can only blame yourselves for your own demise! Happy reading! The rebirth of news May 14th 2009 From The Economist print edition The internet is killing newspapers and giving birth to a new sort of news business THE race…
Posted in General, Marketing Professionals | Tagged Economist, Internet, Journalism, Newspapers