By admin on May 22, 2012
On my second trip to the wonderful country of England, I finally got to see what more than one million folks visit each year; the famous Stonehenge about an hour outside of the city of Bath. I’m glad I went, but must admit I came away dumbfounded by all that archeologists and historians don’t know about this monument. Most…
Posted in General, Marketing Professionals | Tagged Bath, brand, Clarity, England, Management, Marketing, Message, Mystery, Stonehenge
By admin on June 29, 2010
This is a thought-provoking piece by my colleague, Elizabeth Ireland. I encourage you to read and comment: A lesson about messaging from the homeless I think about the homeless when it comes to messaging. At the four corners of a busy intersection, four people might be competing for cash. That reminds me of what we do to help our clients…
Posted in General, Marketing Professionals | Tagged Homeless, image, Message