By admin on May 14, 2012
Online video as a marketing tactic has been picking up speed for the last couple years, and soon it will be a non-negotiable for any business’s marketing strategy. The advantages of online video for growing your business are threefold. 1) Online video helps you make a personal connection with your prospective clients. We all know that people like to buy products and services…
Posted in General, Marketing Professionals | Tagged Do-it-Yourself, Online, Videos
By admin on March 11, 2012
Here’s a great piece by Tony Felice. Thanks to our own Alyson Rybar for making this happen! How to keep online shoppers until purchase is completed Online retailers are faced with a hefty challenge these days: getting online customers to check out. While more people are buying online, shopping-cart-abandonment rates are increasing. Listrak reported last October that…
Posted in General, New Clients | Tagged abandonment, Denver Business Journal, Online, Red Door Interactive, Shopping Cart, Tony Felice
By admin on January 18, 2011
This is a great placement in a key market for our client. Take a look! Your company needs to know this These online privacy regs are in the works By Michele Hinojosa (Editor’s note: This is the first of two parts.) The Internet is a wonderfully measurable place. Businesses are able to use online data to drive strategy and measure…
Posted in General, New Clients | Tagged Colorado Biz, Michelle Hinojosa, Online, Privacy, Red Door Interactive
By admin on July 9, 2009
I was speaking today at the Poway, Calif., Chamber of Commerce‘s Lunch and Learn event today about how small business owners and entrepreneurs can do PR on their own, particularly in social media. During that talk I made a brief mention how companies needed to be their own broadcasters, in part because traditional media outlets were shrinking substantially if not…
Posted in General, Marketing Professionals | Tagged investigative, Journalism, media, News, Online, social
By admin on March 16, 2009
I do believe the online-only, media partner-driven, hyper-local reporting is the future of local news. Furthermore, I don’t believe the Seattle Post-Intelligencer is the leader in this. The soon-to-launch San Diego News Network is the model to follow. Seattle Paper Shifts Entirely to the Web The Seattle Post-Intelligencer newspaper will produce its last printed edition on Tuesday and become an…
Posted in General, Marketing Professionals | Tagged Online, San Diego News Network, Seattle Post-Intelligencer