By admin on July 25, 2010
Blogger’s Note: This is a re-post of Alyson Rybar’s Pay-on-Performance blog discussing a very insightful article by PR pro Susan Young Every so often I come across a good article that provides PR professionals with some tips. While these may seem repetitive and common sense, sometimes folks tend to forget how important these things are. 10 PR Trends That Are…
Posted in General, Marketing Professionals | Tagged Alyson Rybar, PR, Public Relations, tips, trends
By admin on June 20, 2010
Mike Lawson interview My discussion with good friend and fellow PR guru Mike Lawson on emerging trends within PR
Posted in General, Pay-on-Performance | Tagged Mike Lawson, Pay-on-Performance, PR
By admin on May 27, 2010
Check it out! Memo — and a Challenge — to PR Folks: Stop Running Away From Pay-on-Performance By David Oates, President, Stalwart Communications, Inc. It’s been just about three and a half years since I launched Stalwart Communications. I naturally expected that other PR firms would take exception to our Pay-on-Performance model at the outset. I must admit, however, that…
Posted in General, Marketing Professionals, Pay-on-Performance | Tagged agencies, Bulldog Reporter, firms, Pay-for-Performance, Pay-on-, Pay-on-Performance, PR
By admin on May 20, 2010
As a recent homeowner, I’ve learned that there’s often a pretty price tag that comes with decorating. My friends are all die hard Pottery Barn customers. Does the store sell quality items? Yes. Is it expensive? Oh yeah! Can customers achieve the same “look” shopping elsewhere? You betcha. While I love the rustic appearance the company aims to provide, I…
Posted in General, Marketing Professionals, Pay-on-Performance | Tagged Pay-on-Performance, PR, Rybar, Shopping