By admin on June 20, 2012
This is a terrific write up of a great experience our own Alyson Rybar received from a restaurant she’s never even been in. Thanks so much to her for sharing with us – it serves as a great example of how social media and good customer service can build a positive brand image! Cowboy Star Gets 5 Stars…and I haven’t…
Posted in General, Marketing Professionals | Tagged Cowboy Star, customer service, Rybar, Social Media
By admin on October 20, 2010
Last Friday, I had the good fortune to be a fly on the wall during a round table with a handful of local HR and legal professionals who are considered to be among the best in their field. The topic was timely as all of them focused on issues of the day, including retention, training and recruiting. While I thoroughly…
Posted in General, Marketing Professionals | Tagged Alyson, Communications, Elizabeth, HR, human, Ireland, resources, Rybar, Stalwart
By admin on October 17, 2010
I came across a great article by Cece Salomon-Lee Would you trust a PR firm without social media presence with your s… and if I put myself in the shoes of a customer, the answer would be a big, fat NO. How can an agency take on the task of handling and monitoring a Facebook and Twitter account for a…
Posted in General, Marketing Professionals | Tagged agencies, PR, Rybar, Social Media
By admin on May 20, 2010
As a recent homeowner, I’ve learned that there’s often a pretty price tag that comes with decorating. My friends are all die hard Pottery Barn customers. Does the store sell quality items? Yes. Is it expensive? Oh yeah! Can customers achieve the same “look” shopping elsewhere? You betcha. While I love the rustic appearance the company aims to provide, I…
Posted in General, Marketing Professionals, Pay-on-Performance | Tagged Pay-on-Performance, PR, Rybar, Shopping
By admin on May 16, 2010
This is a MUST read for college grads who will hold a Marketing, Communications, PR or similar degree: How college grads can break into the PR work force With college graduation approaching, many students will soon find themselves in a difficult situation as they desperately search for a job in public relations. The economy continues to suffer and agencies are…
Posted in General, Marketing Professionals | Tagged College Graduates, employees, PR, Rybar, Work
By admin on February 16, 2009
Check out the great contribution our own Alyson Rybar expertly provided to the highly-ranked blog site, PRCouture.com! Here’s just a taste: PR Couture says… What are your thoughts around commission based PR or a la carte services? After personally experiencing both the commission based PR and a la carte services, I’m a true proponent of the commission based model. The…
Posted in General, Marketing Professionals, Pay-on-Performance | Tagged PRCouture.com, Rybar, Stalwart Communications